Product
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How Zendesk Launched an AI Bot to 120,000 Customers [Podcast]
Astha Malik, VP of Platform & Product Marketing at Zendesk, joins us to talk about Answer Bot, Talk Enterprise and...
by OpenView
Product
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What You Can Learn from HubSpot's Iterative Approach to Pricing [Podcast]
Nailing pricing is crucial to the success of your business. But it's often overlooked by early-stage startups. HubSpot's Chief Strategy...
by OpenView
Marketing
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Helping is the New Selling: Why Drift Did Away with Lead Forms [Podcast]
We expect real-time answers in our personal lives, but when it comes to businesses, getting in touch is often a...
by OpenView
Marketing
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Winning the Hearts and Minds of Customers through Storytelling [Podcast]
Andy Raskin has worked with the likes of Uber, Square, Yelp and Salesforce to help these companies tell their stories....
by OpenView
Product
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Soar Past the $100M Revenue Mark [Podcast]
When the market for Imprivata's founding idea was too small, the company changed course and pivoted successfully to soar past...
by OpenView
HR & People
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How Atlassian Took Over the World [Podcast]
Jeff Diana, former Chief People Officer at Atlassian, a multi-billion dollar publicly traded company, explains how the startup went from...
by OpenView
Sales
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Building NetSuite's BDR Team from the Ground Up [Podcast]
Liz Cain, Partner at OpenView, and former AVP of Worldwide Business Development at NetSuite, built the company's BDR team to...
by OpenView
Marketing
How Even Small Teams Can Build Powerful Content Marketing Engines
An Inside Look at OpenView’s Content Strategy At OpenView, we produce and publish a great deal of content, something you’ve...
by OpenView
Leadership
Our Most Loved Content: A Look Back at 2017's Best Startup Advice
Every year we go to great lengths to deliver the best content from the leading minds in software. We publish...
by OpenView