Customer Success
Making customers succeed is a business-wide responsibility that requires contributions from each function.
With only lagging metrics in their toolset, customer success leaders can’t really drive strategy at the executive level. Here’s Chris Hicken, former president at UserTesting, on how to change that.
Learn several strategies to improve retention in this two-part series.
Wes Bush explains how you can create a just-in-time onboarding email sequence that converts in Part 3 of his 3-Part user onboarding series.
Wes Bush breaks down all things user onboarding and discusses advanced user onboarding strategies in Part 2 of his 4-part series.
Surveys have found that a dedicated Professional Services team can lead to more enterprise deals and lower churn. But, these resources need to be used wisely and should be differentiated from Customer Success. Here’s why.