Product-Led Growth
OV’s Kyle Poyar breaks down the 2019 Expansion SaaS Benchmarks report and how to take action on the results.
Welcome to OpenView’s Product Led Growth Maturity Grader. The overall goal of this tool is to give you a quick idea of how far along your organization is on the PLG maturity spectrum. As you answer questions, we’ll adjust your Maturity Score and give you advice on how to improve in real-time.
How far along are companies really in adopting product led growth? To find out, we surveyed 500+ SaaS leaders about how they leverage (or don’t leverage) product led growth to scale their business.
As the way we make buying decisions continues to evolve, is there still room for product demos? Find out how product led growth changes the buyer journey.
We can learn a lot about product led growth through top B2C brands. Find out what you can learn from companies like Venmo, Allbirds, Bumble, Spotify and more!
It can be difficult to marry sales with a product led growth approach. Find out how Wistia’s CEO found the right balance to have the most impact.