Product
Product
Pricing Transformations in 2020
Kyle Poyar, VP, Market Strategy at OpenView, and Steven Forth, Partner at Ibbaka, discuss the hot topics that you need to be factoring into your pricing plans for 2020.
by Kyle Poyar Product
Marketing in a PLG Company: Insights from Plaid’s former Head of Marketing [Podcast]
Check out our bonus podcast episode with Helen Min, former Head of Marketing at Plaid, as she explains how marketing works in a product led growth company.
by OpenView Product
OpenView’s Top Product Led Growth Content from 2019
The end of the year typically means content calendars are full of roundup articles and trends to look out for in the new year. Check out OpenView's top product led growth content from 2019!
by Bayley Dietz Product
How Calendly Serves 5,000,000 People on a Monthly Basis [Podcast]
On the last episode of the season, Tope Awotona, Founder & CEO of Calendly, shares his take on product led growth and what finally convinced him the was the right business to build.
by Mackey Craven Product
Webflow’s Mission to Empower as Many People as Possible [Podcast]
This episode features Vlad Magdalin, Co-founder & CEO of Webflow, a business that took four tries to get off the ground. Find out how they think about creating a product that's applicable to as many people as possible and why adding incremental value is more important than shipping a perfect product.
by Mackey Craven Product
There’s an App for That: A Guide to the Product Management Stack
Many tools have emerged to help PMs do their jobs more effectively. These make up the product stack, composed of more than a dozen categories. But what is the actual function of each category? Here, we drill down.
by Shannon Bauman Product
Postman on Designing for the End User and Product-led Success
Founder & CEO of Postman, Abhinav Asthana, explains how the team designed a product for the end user using a PLG strategy. Read here.
by Abhinav Asthana Product
The Road to 7,000,000+ Users with Postman [Podcast]
Postman, a collaborative environment for API development, has scaled to more than 7 million users. Abhinav Asthana, the company's Co-founder & CEO, shares how they scaled and where a product led growth mindset fits in the equation.
by Mackey Craven Product
A Product Manager Is No Longer a “Luxury Hire”
When you think about the business model used by dot-com-era startup companies, a PM was considered a “nice to have” rather than a necessity. Find out why PMs are now no longer a "luxury hire."
by Greg Bayer