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Evaluating Pricing Differentiation in a Crowded Market: Asana, Basecamp & Wrike

Teams are central to how we work today, and a lot of teamwork is project based. So, it’s not surprising that…

by Steven Forth

Product

How to Find Product-Market Fit Before You Design Anything

Product-market fit doesn’t happen by magic. Too many companies make the mistake of coming up with a brilliant idea for…

by Hannah Alvarez

Product

Emerging Tech Roundup: Curt Savoie on the Future of Open Data

Once again, we’re excited to bring you the Emerging Tech Roundup, a new podcast series launched in partnership with Boston-based Blue…

by Kyle Lacy

Product

Why Agile & Scrum Will Indeed Fix Your Products

In a recent post, Adam Pisoni, co-founder and former CTO of Yammer, claims that while the Agile software development methodology…

by Jeff Sutherland

Product

Is Your Product Team Really Lean? What Startup Founders Need to Know about Building Lean Products

At some point between Steve Blank initiating Lean Product Development amongst the startup masses and teams putting it into practice,…

by Jay Melone

Product

How a Price Change Can Impact Your SaaS Metrics: Example in Action

In an earlier post, “Predicting the Impact of SaaS Pricing Changes,” we looked at how price changes can impact SaaS metrics…

by Steven Forth

Product

Predicting the Impact of SaaS Pricing Changes: Free Calculator & 5 Questions to Ask

You’ve done your homework. You’ve segmented your market using customer value, buying process, and cost to serve. You know how…

by Steven Forth

Product

Mobile Adoption and Retention: 15 Stats Every B2B Marketer Should Know [Infographic]

There’s no denying we live in an increasingly mobile world. Until recently, however, stats around mobile app performance and how…

by OpenView

Product

20 Tools & Resources for Conducting Lean Growth Experiments

Whether you’re starting from scratch or simply trying out a new tactic, channel, or approach, when you’re at a startup…

by Jonathan Crowe

Product

How To Design Product Demos That Sell

You give an online demo of your product to a potential customer, and do your best to wow her with…

by Steli Efti

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