Startup Strategy
Startup Strategy
Why Lead Qualifiers and Marketers Should be Best Friends
Some companies out there have lead qualifiers working under the VP of Marketing — in this case, your Sales and Marketing…
by OpenViewStartup Strategy
Should RFP Responses Be Included in SaaS Agreements?
The simple answer is no, don’t do it. Ok, let me explain. Background: Where is this whole idea even coming…
by Jeremy AberStartup Strategy
Expect Error, Not Success in Project Management
There are two kinds of product management, writes Eric Krock on his Agile Product and Product Management blog. The Dysfunctional…
by Brennon SlatteryStartup Strategy
Effective Product Videos
A couple weeks ago I threw my hands up in despair over the number of companies out there whose websites,…
by Er-Si AnStartup Strategy
User Experience- If you are not improving fast, you are going to suck!
I picked up this tweet this morning from Scott Kirsner… Then I came to the Seattle Airport for my flight…
by Scott Maxwell
Startup Strategy
Mapping the Catalysts for Successful Startups
Which factors contribute more to a startup’s success than any others? You’d be surprised to learn that there’s often an…
by Contributing AuthorStartup Strategy
Peacetime CEO or Wartime CEO… Who Would You Rather Have Running A Company?
I was doing my weekly reading when I came across an interesting blog in the Harvard Business Review by Bill…
by George RobertsStartup Strategy
How do you define good content?
I was at a function recently where I found myself in conversation with a representative from a content management software…
by Brendan Cournoyer Startup Strategy
Can an IM Conversation Change a Written Contract?
The answer is, yes. A very recent case ruled that the parties’ conversation on only IM changed the contract, even…
by Jeremy Aber