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Startup Strategy

Startup Strategy

Tech Recruiting 101: How to Interview Engineers Even if You Know Next to Nothing About Software Development

Recruiters are often the first line of assessment when it comes to hiring tech talent. But what if you don’t have a computer science degree? What if you aren't a Java coding expert? How can you tell if a software engineer is good or not?

by Meghan Maher
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Startup Strategy

7 Quick Tips to Optimize Your LinkedIn Company Page

Are you utilizing your company's LinkedIn profile to the fullest? With these seven quick tips you can optimize your company page in no time.

by Alex Flores

Startup Strategy

Do Employee Wellness Programs Really Work?

Companies that do not consider employee wellness programs to be a strategic priority or worthwhile investment could be missing out on very real benefits.

by Salima Ladha

Startup Strategy

The Keys to Recruiting Software Engineers Successfully

When OpenView set out to survey over 200 software engineers and technical recruiters across the country we didn't know exactly what we might learn — but the insights were more valuable than I could have anticipated.

by Diana Martz

Startup Strategy

Expansion Stage and Startup Recruiting: Hiring a Learner Rather Than a Student

Here are six good employee qualities that can distinguish the learners from the students and land you the best new addition to your startup or expansion-stage team.

by OpenView

Startup Strategy

Make It or Break It: 9 Tips for New Hire Onboarding Done Right

The transition into a new job is a crucial time of vulnerability for new hires, and for your company. Make sure it goes smoothly by following these 9 tips to improve your new hire onboarding process.

by Carlie Smith

Startup Strategy

Is Bashing the Competition Really the Worst Thing a Salesperson Can Do?

Is bashing the competition a bad sales strategy? Read on to find out some best practices for selling your product vs. focusing on the competition.

by Sudip Verma
paid, owned, and earned media

Startup Strategy

Distributing Content Through Owned Media

Continuing my series on distributing content through paid, owned, and earned media, this week I’m taking a closer look at…

by Kevin Cain

Startup Strategy

Is Raising Prices the Simple Key to SaaS Success?

If you're offering freemiums in hopes of increasing customer acquisition, you might want to reconsider your pricing strategy. Learn how raising prices to match your product's worth can actually result in quality customers and higher retention rates.

by OpenView
How I Learned to Stop Worrying and Love the Scrum

Startup Strategy

How I Learned to Stop Worrying and Love the Scrum

Scrum for non-developers? Learn five ways the agile methodology can benefit any team looking to grow in efficiency and effectiveness.

by Megan McNeill

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