Startup Strategy

Startup Strategy
Tech Recruiting 101: How to Interview Engineers Even if You Know Next to Nothing About Software Development
Recruiters are often the first line of assessment when it comes to hiring tech talent. But what if you don’t have a computer science degree? What if you aren't a Java coding expert? How can you tell if a software engineer is good or not?
by Meghan Maher
Startup Strategy
7 Quick Tips to Optimize Your LinkedIn Company Page
Are you utilizing your company's LinkedIn profile to the fullest? With these seven quick tips you can optimize your company page in no time.
by Alex Flores
Startup Strategy
Do Employee Wellness Programs Really Work?
Companies that do not consider employee wellness programs to be a strategic priority or worthwhile investment could be missing out on very real benefits.
by Salima LadhaStartup Strategy
The Keys to Recruiting Software Engineers Successfully
When OpenView set out to survey over 200 software engineers and technical recruiters across the country we didn't know exactly what we might learn — but the insights were more valuable than I could have anticipated.
by Diana Martz
Startup Strategy
Expansion Stage and Startup Recruiting: Hiring a Learner Rather Than a Student
Here are six good employee qualities that can distinguish the learners from the students and land you the best new addition to your startup or expansion-stage team.
by OpenView
Startup Strategy
Make It or Break It: 9 Tips for New Hire Onboarding Done Right
The transition into a new job is a crucial time of vulnerability for new hires, and for your company. Make sure it goes smoothly by following these 9 tips to improve your new hire onboarding process.
by Carlie Smith
Startup Strategy
Is Bashing the Competition Really the Worst Thing a Salesperson Can Do?
Is bashing the competition a bad sales strategy? Read on to find out some best practices for selling your product vs. focusing on the competition.
by Sudip Verma
Startup Strategy
Distributing Content Through Owned Media
Continuing my series on distributing content through paid, owned, and earned media, this week I’m taking a closer look at…
by Kevin Cain
Startup Strategy
Is Raising Prices the Simple Key to SaaS Success?
If you're offering freemiums in hopes of increasing customer acquisition, you might want to reconsider your pricing strategy. Learn how raising prices to match your product's worth can actually result in quality customers and higher retention rates.
by OpenView