Startup Strategy

Startup Strategy
The Social Media Talent War: Is There Even a Competition?
With social media playing such a big part in our lives, chances are you'll land your next top talent via some form of social recruitment. But is LinkedIn the only way to go or should you be exploring other options?
by Meghan Maher
Startup Strategy
Purchasing Sample: How Does It Work & What Do You Need To Know?
Knowing the vocabulary and how the sample procurement process works will better prepare you for purchasing sample fulfill your fulfilling your research study goals.
by Brandon Hickie
Startup Strategy
3 Content Marketing and Branding Lessons from the Kentucky Derby
It's the first Saturday in May and that means one thing: It's Derby Day. Here are three branding lessons content marketers everywhere should learn from the odd, irresistible majesty of the Kentucky Derby.
by Jonathan Crowe
Startup Strategy
How to Say “Sorry” to Your Clients
Here are three lessons in customer service conflict resolution I recently learned from the automotive industry. Even though my dealer let me down, I'll keep going back. Here's why.
by Sudip Verma
Startup Strategy
Bad News for Marketers: Are Tracking Cookies Headed for Deletion?
Some think that the 'Do Not Track' movement marks the beginning of the end for tracking cookies. Don't count on it.
by Nick Petri
Startup Strategy
Strong Corporate Culture: It’s Not About Dogs in the Office (Unless You’re PETCO)
More than anything else, developing and maintaining a strong corporate culture will help you attract and keep the best possible employees at your company. But how do you do it? After all, culture doesn't just "happen".
by Diana Martz
Startup Strategy
Better Meetings: 4 More Essential Questions to Ask Before Accepting a Meeting Invite
There's no bigger productivity killer than unnecessary meetings. Here are four questions to ask before accepting a meeting invite to have better meetings and cut down on meetings that aren't essential.
by Tien-Anh Nguyen
Startup Strategy
Employee Retention Tactics: Creating a Happier Workforce
What can you do to ensure your employees remain happy and don’t leave your organization for reasons that lie within your control? Here are three employee retention tactics and tips geared to multiple segments of your workforce.
by Salima Ladha
Startup Strategy
Selling Cloud Solutions: 3 Ways to Educate Your Buyer
When selling cloud solutions, it pays to bring the conversation down to earth. Here are three suggestions for how to educate buyers on how the Cloud can work for them.
by Sudip Verma