Startup Strategy

Startup Strategy
B2B Customer Segmentation: Monthly Recurring Revenue and Cost Analyses
An overview on how monthly recurring revenue and cost analyses can be used for B2B customer segmentation, including a guide for executing these types of analyses.
by Brandon Hickie
Startup Strategy
How Google Hires: Why Taking the Human out of HR Is a Bad Idea
Does Google's focus on recruiting analytics and data represent the future of hiring? Let's hope not. Here's why taking the "human" out of HR is a bad idea.
by Lindsey Gurian
Startup Strategy
Your Unpaid Internship Might Be Illegal!
Think interns equal free labor? Not so fast. Before you bring on a bunch of unpaid interns, take some time to review your internship program regulations.
by Meghan Maher
Startup Strategy
Outbound Lead Generation & Marketing Team Collaboration: Events
Events provide another opportunity for productive marketing and sales team collaboration, but in order to get the most value and avoid distraction be sure to follow these tips.
by Ori Yankelev
Startup Strategy
Tech Recruiting Tips: Having Trouble Hiring Your Dream Developer? Create Your Own!
With the demand for top engineers and developers at an all time high, why chase after the candidate of your dreams when you can create your own with the right training?
by Katy Smigowski
Startup Strategy
Employee Retention Tactics, Part 4: Creating a Healthy Work Environment
Here are some simple steps that you as a manager can take to boost employee retention by creating a healthy work environment for your team.
by Salima Ladha
Startup Strategy
The Secret to Reaching & Influencing Prospects: 10 Tips for Unlocking the Power of Persistence
We all suffer from information overload these days, and that makes reaching prospects and influencing them a tall order. Here are 10 tips to help you break through the noise.
by Kim Reisman
Startup Strategy
B2B Customer Segmentation Approaches: Census Composition Analysis
A quick overview on what a census composition analysis is and how it can be used to gather quick B2B Customer Segmentation insights.
by Brandon Hickie
Startup Strategy
Considering a Summer Internship Program? 4 Questions to Ask First
Interns can be an incredibly valuable resource, but before developing a summer internship program, make sure you can answer "yes" to these four questions.
by Meghan MaherStartup Strategy
Professional Services for Software Companies: People, Organization, and Processes
When it comes to professional services for software companies, the best talent needs to have a rare combination of technical expertise, collaborative working style, and a customer-centered attitude.
by Tien-Anh Nguyen