Startup Strategy
Startup Strategy
When Does Your Growing Company Need HR?
How do you know when it’s time to add HR to your company? First, it’s important to understand what HR actually does.
by Katy Smigowski Startup Strategy
The Truth Hurts: Why the Customer is NOT Always Right
It may be contrary to everything you’ve heard or been told, but it’s true: the customer is not always right. Just because a customer wants, needs, or expects something doesn’t mean you should deliver it. Doing so might ultimately take your business in a direction it shouldn’t be going.
by George RobertsStartup Strategy
Entrepreneur Advice: The Straight Truth About “The Pivot”
What's the difference between a risky, ill-conceived roll of the dice and a bold, stroke-of-genius pivot? Why, success, of course.
by mkolodziejStartup Strategy
SEOmoz: Scaling through People and Culture First, Products Second
SEOmoz CEO and co-founder Rand Fishkin offers companies lessons in scaling without sacrificing culture.
by mkolodziej Startup Strategy
Sign Up Here! — The Value of Content Subscription
One of the most important aspects of content distribution is content subscription. You want to give your audience opportunities to subscribe to your content so that they receive it automatically, without having to look for it. Doing so will help ensure that more of your content gets consumed by more people more often.
by Kevin Cain Startup Strategy
What Does Your SaaS Agreement Risk Model Look Like?
Every expansion-stage company should give thought to its SaaS agreement risk model and understand what it looks like. Here are three different models to get a sense of how they work.
by Jeremy Aber Startup Strategy
Is Your New Lead Generation Team Ramping Up Too Slowly?
Sales leaders’ expectations of time-to-revenue from a new lead generation team are often completely unrealistic. So how much time should it actually take?
by Ori Yankelev Startup Strategy
How Telling Stories and Being a “Dumbass” Will Help Your Outbound Prospecting Efforts
Sales expert Mike Bosworth reveals the best way to make an emotional connection during your outbound prospecting efforts is by getting the prospect's guard down.
by OpenViewStartup Strategy
Designing Your Startup’s Cool Office
Learn the rules for designing your startup's cool office.
by mkolodziej