Startup Strategy

Startup Strategy
Crash Course: Developing a Total Compensation Plan (Part 1)
On average, between 55-75% of a company’s expenses can be directly attributed to the compensation of its employees. Building a…
by Jessica Ray
Startup Strategy
Taking Down the Giant: 3 Ways Startups Can Win Against Big Competitors
We’ve all heard the story of David and Goliath. If you’re a sports fan, you’ll hear it referenced any time…
by Brian ZimmermanStartup Strategy
Startup CEOs, Are Your Mission and Vision on Target?
When OpenView adds a new portfolio company, the point person goes through an Extraordinary Execution workshop with the management team…
by George Roberts
Startup Strategy
Traits of the Best CEOs: Recruiting and Motivating an Exceptional Senior Team
This is the first post in a short series on the traits of the best CEOs. Here’s the introduction to…
by Firas Raouf
Startup Strategy
What Really Matters? An Inside Sales Guide
When it comes to inside sales, two things are true: Many expansion stage companies have tried inside sales and failed…
by Brian ZimmermanStartup Strategy
Looking for the Hottest Internet Startups? Check Abroad
Over the last few years, a few domestic internet startups have captured headlines with eye-popping IPOs (see: Google, LinkedIn, and,…
by Josh Zywien
Startup Strategy
5 Content Marketing Hurdles: Where Are You?
Mark Roberge, VP of Sales at HubSpot (one of the standout companies due to its fantastic content marketing), came in…
by Scott Maxwell
Startup Strategy
Do Better Customer Surveys with SurveyBuilder.com
I have written many times about the importance of customer and market research. It helps to not only define the…
by Tien-Anh Nguyen
Startup Strategy
Stop These 3 Sales Behaviors Dead in Their Tracks
Is your sales team deserving of “treats” this season, or are they brewing up some scary habits that could be…
by OpenView