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Startup Strategy

Startup Strategy

Renewal Rate: A Powerful Measure for Strategic Decision Making

Using the customer renewal rates data to unveil sub-optimal customer service, neglected account management, indifferent product marketing and faulty market…

by Tien-Anh Nguyen

Startup Strategy

6 Net Promoter Score Mistakes that Derail Customer Management Process

Is your company using a Net Promoter Score (NPS) to gauge customer satisfaction? If so, you are in the majority.…

by Brandon Hickie

Startup Strategy

Corporate Recruiting of Web Designers (or anyone else really)

I recently filled a Web Designer position for one of our portfolio companies out in California. I’m now working on…

by Victor Mahillon

Startup Strategy

So Hard to Say Goodbye: Developing an Acquisition Exit Strategy

A company acquisition is rarely the result of chance or luck. Before an exit is reached, countless efforts are undertaken to arrive…

by Contributing Author

Startup Strategy

You Should NEVER Propose on the First Date…in Sales

Closing the deal in enterprise software sales is a lot like getting married.  Hear me out… You’ve found a trusted partner who…

by OpenView

Startup Strategy

Basic Financial Modeling for the Enterprise SaaS Business

The four key elements of successful financial modeling are: simplicity, flexibility, improvisation, and an underlying economic model! Creating a basic…

by Nick Hammerschlag

Startup Strategy

Misplaced Management Goals: The Surefire Way to Fail Your Business

This article is inspired by a recent post on Ben Horowitz’s blog titled “When Employees Misinterpret Managers“. Though it is…

by Tien-Anh Nguyen

Startup Strategy

Building An Enterprise Software Company That Doesn’t Suck

At OpenView partners we enjoy actively working with expansion stage software companies that we invest growth capital in. The combination…

by George Roberts

Startup Strategy

Online Branding: Ignoring YouTube Is Not an Option

Back when I was an assistant editor fresh out of college, I worked for an online publishing company that was…

by Brendan Cournoyer

Startup Strategy

Expansion Capital: AGPL and What Every SaaS Company Needs to Know

You may have already heard of this open source license, but if not, here are a few things every SaaS…

by Jeremy Aber

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