Startup Strategy
Startup Strategy
10 Twitter SEO Tips to Optimize Your Influence Marketing Strategy
Did you know that your tweets appear in Google search results and are highly valued by its search algorithm? Consequently,…
by Brandon HickieStartup Strategy
Tech Startups: Be Like David When a Goliath Comes
The perception is that if an industry giant enters your market segment with a new offering, the fate of your…
by Contributing Author Startup Strategy
Q2 Is Almost Over — Time For A Check Up
As I’ve written before, it’s important for portfolio companies to set annual strategic SMART goals in their 2011 planning sessions.…
by George Roberts Startup Strategy
Influencer Marketing 101: Getting Bloggers (and Reporters) to Pay Attention
How to pitch to your target influencers Getting mentioned by key bloggers or feature articles from top reporters in your…
by Amanda Maksymiw Startup Strategy
Marketing Strategy: Make It All About Customer Service
I recently read a blog by Don Dodge, a Developer Advocate at Google, on what he calls “MeCommerce” and I…
by Faria RahmanStartup Strategy
Are Early Exits a Fad or the Future for Startups?
Entrepreneurs have been conditioned over the years to recognize a fully developed, large-scale exit to be the definition of a successful…
by Contributing Author Startup Strategy
Recruiting Lessons From Dad
This Father’s Day, I want to pay tribute to my dad, Steve Winings, on Happy Hiring. My dad has spent…
by Diana Martz Startup Strategy
How Corporate Recruiting is Bittersweet
As a venture capital recruiter involved in corporate recruiting, I do not receive commission the way I did in my…
by Victor MahillonStartup Strategy
Looking To Grow Your Company? Avoid These 3 Landmines
As a venture capital firm based in Boston, we invest growth capital in expansion stage software companies. These companies are…
by George Roberts