Startup Strategy

Startup Strategy
Dear Recent Grads: 9 Things You Need to Know About Starting Your Career in a Startup
Interested in starting your career in a startup? It can be an amazing opportunity, but here are nine things you should consider first.
by CeCe Bazar
Startup Strategy
3 Tips to Help You Drive Conversions with Your Content
What’s the ultimate goal of content marketing? To drive conversions. In this post, I’ve got three suggestions for how to…
by Kevin Cain
Startup Strategy
5 Things Candidates Hate About Your Hiring Process
Looking to make some hiring process improvements? Start with these five things that candidates absolutely hate.
by Katelyn LaGarde
Startup Strategy
The Hardest Challenges of Implementing Scrum, #3: Prioritization by Business Impact
Find out why business impact is the only way to prioritize your product backlog — and discover three keys to doing it well.
by Tien-Anh Nguyen
Startup Strategy
Webinar: Growing Your Business via Social Branding and Influence
Traditional marketing tactics are dead. In today’s marketing landscape, it’s more important than ever to leverage influencers. But where do…
by Morgan Burke
Startup Strategy
What Magic Johnson Can Teach Email Marketers
Take a lesson from Magic Johnson: When it comes to email marketing, the assists — aka touch points — are just as important as the end game.
by Blake Harris
Startup Strategy
B2B Marketers: Stop Casting a Wide Net and Start Spearfishing Big, Fat Tuna Prospects, Instead
Quick question, B2B marketers: Why are you trying to cast such a wide net? You should be spearfishing for big, fat tuna, instead.
by OpenView
Startup Strategy
7 Things to Never Say to a Social Media Manager
Everyone has gripes with their job. For social media managers, it's not the job that's the problem. Think twice before you say any of these things to one of them.
by Morgan Burke
Startup Strategy
How to Draft an Enterprise SaaS Agreement: 3 Don’ts to Avoid
There can often be considerable variation and gray area between enterprise-level deals — that's why it's important to consider three key "don'ts" before you agree to a deal you'll live to regret.
by Jeremy Aber