Startup Strategy
Startup Strategy
How to Calculate Conversion Time
Once you know the ins and outs of calculating conversion measurements such as conversion rate and conversion time you can start using these calculations to make all kinds of business decisions.
by Brandon Hickie Startup Strategy
The New Toughest Tech Job to Fill: The Talent Crunch Hits Sales, Too
As a smaller company, hiring sales talent can be tough. In order to compete with the larger corporations, you have to give out more than just a job offer.
by OpenView Startup Strategy
3 Social Ads to Test Your Luck At
The social game is always changing and with the developments in Facebook’s algorithm, the rise of LinkedIn Influencer, and…
by Morgan Burke Startup Strategy
Employee Motivation: 3 Simple Ways to Get Your Team Out of a Rut
To innovate rapidly and surpass the competition you need to encourage new perspectives. Learn three simple ways to boost employee motivation and innovation.
by Tien-Anh Nguyen Startup Strategy
What Can “True Detective” Teach us About Content Marketing?
What can marketers learn from HBO's hit show "True Detective"? Here are three lessons in content marketing inspired by the show — with no spoilers included!
by Alex Flores Startup Strategy
How to Calculate Conversion Volume and Cost per Conversion
In this second post in a multi-part series on conversion metrics, you will learn how to calculate conversion volume as well as cost per conversion and discover examples of how you can apply both to your business.
by Brandon Hickie Startup Strategy
5 Signs that You Need to Hire a Managing Editor
Lately I’ve had the opportunity to work with a couple of young companies that were just in the process of…
by Kevin Cain Startup Strategy
4 Hiring Myths Busted
Are you a hiring manager working with a recruiter for the first time? I may need to burst your bubble.
by Katy Smigowski Startup Strategy
Reinventing the Hackathon: Why You Should Open Up Your Product Development to All Employees
Hosting an internal "innovation competition" could be your ticket to happier, more engaged employees not to mention your next great product or feature.
by Tien-Anh Nguyen