Startup Strategy

Startup Strategy
Which Paid LinkedIn Account Options Are Right For You?
LinkedIn is a must-have for your internal recruiting/talent team, but you need to do your research to determine which paid LinkedIn account options are best for you.
by Meghan Maher
Startup Strategy
6 More Targeted User Education Tactics to Try
Last week, I shared six innovative targeted user education tactics that B2B software companies are using to drive increased levels…
by Brandon Hickie
Startup Strategy
3 Recruiting Tips for Working with Hiring Managers
An internal recruiter’s job involves managing hiring managers almost as much as managing candidates. Here are three recruiting tips for working with them effectively.
by Katy SmigowskiStartup Strategy
Business Plan: Write Yours & Stay Focused
Learn why writing a business plan is a good idea for your company, and read through an example of one for inspiration.
by mkolodziej
Startup Strategy
Posts I’m Most Proud of from 2012: An End-of-Year Personal Blogging Reflection
OpenView Labs team members have incredibly aggressive content goals, not to mention other internal and (most importantly) external portfolio goals.…
by OpenView
Startup Strategy
The Lost Customer Outreach Problem: Which Ones Do You Reach Out To?
Which of your lost customers do target to lure back? Here is a primer on how to structure your outreach and whom to target.
by Sudip Verma
Startup Strategy
Social Media in Tragedy’s Wake
For employees managing corporate social media accounts, what's the proper reaction to a tragedy? Post something? Leave it alone? Carry on as usual?
by Megan McNeill
Startup Strategy
Why You Need an NDA with Your Customers
Every expansion stage company should read this, as there are a few good nuggets on why you need an NDA with your customers.
by Jeremy Aber
Startup Strategy
How an Active Social Presence Can Take Your Recruiting to the Next Level
To remain competitive, it’s crucial for your talent team to develop and maintain an active social presence.
by Carlie Smith