Brandon Hickie
Marketing Manager, Pricing Strategy
Startup Strategy
Amazon Pricing Strategy: Bundling Its Way into a Competitive Position
[caption id="attachment_11815" align="alignright" width="275"] Image provided by: {link:http://www.etsy.com/blog/en/tags/etsy-success-pricing}etsy.com{/link}[/caption] Last week, I wrote a blog post about the Amazon Kindle Fire...
by Brandon Hickie
Marketing
Kindle Fire Marketing Strategy: Amazon’s Big Bet
[caption id="attachment_11498" align="alignright" width="300" caption="Image provided by: {link:http://www.androidtweets.com/lawsuit-against-amazon-kindle-fire/}androidtweets.com{/link}"][/caption] On Tuesday, the Kindle Fire will hit store shelves and became available...
by Brandon Hickie
Customer Success
Customer Service: 9 Ideas for Driving Customer Promotion

While today’s customer service is about more than just dealing with complaints, many companies have been slow to adapt.

by Brandon Hickie
Startup Strategy
Customer Service Strategy: 9 Ideas for Driving Customer Promotion
[caption id="attachment_10627" align="alignright" width="300"] Image provided by: {link:http://ricnunez.com/tips-for-good-customer-service-emails/}ricnunez.com{/link}[/caption] In today’s market, your customer service team is no longer just responsible...
by Brandon Hickie
HR & Leadership
Internal Branding: Why You Should Place More Stock in Your Employees
Do your employees know what makes your company great? And do they believe that your company is great? If not,...
by Brandon Hickie
Finance & Operations
Market Exit Positioning: Lessons From Netflix on Prepping Your Company for Acquisition
[caption id="attachment_9551" align="alignright" width="330" caption="Image provided by: {link:http://www.entrepreneur.com}entrepreneur.com{/link}"][/caption] A few months ago, I wrote a series of blog posts to...
by Brandon Hickie