Customer Success
Customer Success
Want Better Customers? Try Making Things Difficult
It might go against every entrepreneurial bone in your body, but trying the "high hurdle" customer development experiment can yield powerful results.
by jminton Customer Success
Locating the Best Customer Data (Hint: It’s Closer than You Think)
You want the best data possible on your buyers, but the research doesn't have to be a headache. Learn exactly where to get the inside scoop on your customers.
by Tien-Anh Nguyen Customer Success
Minimum Viable Service: Why Less is Best When it Comes to SaaS Customer Service
Professional services strategist Ken Lownie explains why going lean with your SaaS services will help ensure deeper, faster adoption of your solution.
by Ken LownieCustomer Success
5 Essential Tactics for Crossing the Services Chasm
Professional services veteran Ken Lownie sheds light on the OTHER chasm tech companies need to cross to achieve rapid growth — the vulnerable transition to a standardized, scalable, and repeatable services model.
by Ken LownieCustomer Success
3 Tips for Speeding Up SaaS Customer Onboarding
While professional services are a must in the world of SaaS, OpenView senior advisor Chuck Linn says that the time and cost required to offer them shouldn’t drag your business down. In fact, Linn says there are several things SaaS businesses can do to speed up implementation and drive customer success sooner.
by Chuck LinnCustomer Success
Avoiding the Wrong Customers: 4 Signs It’s Just Not Gonna Work Out
Maybe the customer is always right, but they’re definitely not always right for you. Avoid the wrong customers by discovering 4 warning signals.
by jmintonCustomer Success
Keep Your Customers Happy without Burning Out on SaaS Professional Services
Most SaaS businesses deliver SaaS professional services in one form or another. But in this post, former Oracle VP Chuck Linn explains why doing so doesn’t have to be such a burdening expense for expansion-stage companies.
by Chuck LinnCustomer Success
5 Great Examples of Customer-Centric Marketing Mission Statements
Five marketing mission statement examples from top brands running successful relationship marketing programs. See how they can inspire you to be more outwardly customer-centric.
by Luis Fernandes Customer Success
Labcast: Stop Fueling High Churn Rates and Start Focusing on Customer Engagement
Finding customer retention rate dropping below the charts? Start combatting high churn rates with better customer engagement.
by Lincoln Murphy