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Customer Success

Customer Success

5 Key B2B Customer Experience Trends for 2017

At the beginning of each new year, I look to key customer experience data for any evidence that the practice area…

by Sue Duris

Customer Success

5 Trends that Will Shape the Customer Success Landscape in 2017

Customer success is a relatively new field for B2B SaaS companies, but one that is critical to company growth, especially…

by Nicole Wojno Smith

Customer Success

Net Promoter Score: Vanity or Value Metric?

There is a lot of talk about Net Promoter Score these days even though it isn’t a new concept. How…

by Sue Duris

Customer Success

A Customer’s First Five Minutes Can Make or Break You

“If you’re selling a SaaS product, you really need to think about what you’re actually selling,” says Asaf Yigal. “You…

by Kyle Lacy

Customer Success

Deliver Value with No Strings Attached

“Create value for the customer and a lot of other things will take care of themselves,” says Nick Francis, co-founder…

by Blake Bartlett

Customer Success

Are You Measuring Customer Success Like Trump University?

In case you hadn’t heard, Donald Trump’s now infamous Trump University had a very interesting way of “validating” the success…

by Scott Maxwell

Customer Success

Beginners’ Guide to Customer Success

by OpenView

Customer Success

NPS isn’t Enough: Why Combining it with User Research Improves Customer Loyalty

If you’ve worked on Marketing, Consumer Insights, or even Product teams, you’ve probably asked this question of your customers hundreds…

by Jennifer Winter

Customer Success

Scaling Your Customer Success Team: Why ACV, Product Complexity & Volume Matter

Editor’s note: The following is an excerpt from OpenView’s report: Benchmarks for Customer Success. You can access the full report…

by Dave Blake

Customer Success

Datadog’s Alex Rosemblat on the Importance of Really Knowing Your Customers

Editor’s Note: This is the second half of a two-part interview featuring Alex Rosemblat. In the first installment, Rosemblat provides…

by Kyle Lacy

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