Market Research
If you’re trying to estimate the size of a particular market opportunity and your software is licensed per user one of the best places to find data is the U.S. Bureau of Labor Statistics (BLS). Here’s a step-by-step example to help get you started.
Need quick and regular feedback from a large sample? User surveys are your new best friend.
When international opportunities come knocking, how do you know which opportunities are worth chasing and which aren’t? Here are the metrics you need to make a confident decision.
Trying to be everything for everyone is a recipe for failure. Learn how focusing on a smaller niche customer segment can yield bigger results.
Things may be moving fast in the right direction, but if you want maintain your startup growth you have to avoid one common trap at all costs.
What’s the make-or-break secret to conducting successful CRM data analysis? Mapping out your game plan first.
Over the next few weeks, I will be writing about the process of structuring and executing a CRM data analysis that can help expansion-stage startups uncover invaluable insights based on their history of interactions with their customers.
It’s a question that keeps many a startup executive team up at night — what’s the best mode of entry to break into an emerging market?
Breaking down your competitor’s pricing model can offer valuable insights when it comes to changing your own pricing strategy. The best part? It’s actually easier than it sounds.