Startup Strategy
Startup Strategy
Buyers Insights: Testing Your Buyer Personas
Here are some helpful tips for testing your buyer personas and putting your buyers insights research to the test.
by Sudip Verma Startup Strategy
7 Most Overlooked Factors for Designing a Sales Compensation Plan
Building out your sales compensation plan for 2014? Before you wrap things up, make sure you haven't forgotten to factor in these seven important tips.
by CeCe Bazar Startup Strategy
2013 Reflection: My Top Recruiting Blog Posts from 2013
The end of the year is a time for reflection. On that note, I’d like to look back and share five of my favorite recruiting blog posts from this past year.
by Katy Smigowski Startup Strategy
How to Market Like Google: A Lesson in Branded Storytelling
Is your marketing really connecting with your customers? Learn how to market like Google by tapping into the three key elements of remarkable branded storytelling.
by Jonathan Crowe Startup Strategy
Directory Bottoms-Up Market Sizing Approach
A step-by-step guide of how and when to use the Directory Bottoms-Up Market Sizing approach to size a B2B market opportunity.
by Brandon Hickie Startup Strategy
Key Lead Generation and Sales Metrics Your Business Should be Tracking
A list of lead generation and sales metrics for your teams to track each quarter, and see if your conversions improve over the course of the year.
by OpenView Startup Strategy
Building Blocks of an Effective Sales Compensation Plan
Compensation plans are a powerful tool for motivating sales organizations, but only when executed correctly. Discover how to put the common sales compensation building blocks together to form a plan that's right for you.
by CeCe Bazar Startup Strategy
LinkedIn Top-Down Market Sizing
A step-by-step guide of how and when to use the LinkedIn top-down market sizing approach to quickly size a B2B market opportunity.
by Brandon Hickie Startup Strategy
In Case You Missed Them: 4 Recent Free Sales Management Webinars
From free prospecting tools to compensation plans done right, these four free sales management webinars will help you take your team's performance to the next level.
by OpenView