Startup Strategy

Startup Strategy
Working with an Investment Bank: Important Services Investment Banks Provide
Part II of this guide to working with an investment bank highlights the types of services available to expansion-stage companies — some even free of charge.
by Jonathan Kimmel
Startup Strategy
Employee Retention Tactics, Part 2: The Power of Personalization in Employee Rewards
When determining how to reward an employee, it’s important to remember that each of us is unique and values different things. The standard employee rewards may not cut it.
by Salima Ladha
Startup Strategy
Empower Your Software Product with a Successful Professional Services Team: The Challenges
To compete successfully with major incumbent software vendors, expansion-stage companies need to develop an effective professional services organization.
by Tien-Anh Nguyen
Startup Strategy
Recruiting Software Engineers: 5 Tips To Find Technical Talent
Recruiting software engineers? The line forms to the left. Luckily, these five tips will help you gain an edge and secure one of the most difficult hires in tech.
by Katy SmigowskiStartup Strategy
Share My Post and I’ll Buy a Pet for the Office
Here are three social media marketing tips I gleaned from the "1 Million Facebook Likes for a Puppy" story.
by Luis Fernandes
Startup Strategy
Developing a Business Case for Your SaaS Solution
These steps will help you develop the most compelling business case for your SaaS solution possible when presenting it to customers.
by Sudip Verma
Startup Strategy
In the Future, Interviews Will Last Six Seconds: Using Vine for Social Recruitment
Twitter's latest feature allows users to share six seconds of video and already it's being put to a variety of creative uses. Can your company reel in top talent by using Vine for social recruitment?
by Meghan Maher
Startup Strategy
Watch Out! Are Your Interview Questions Illegal?
Everyone involved in your company's interview process needs to know there are certain questions that are off limits. And while many illegal interview questions are easy to steer clear of, others may surprise you. Watch out!
by Carlie Smith
Startup Strategy
Monetizing the Byproducts of Your Technology
Amazon, Twitter, and TechCrunch have all successfully turned byproducts of their technology into revenue streams. Does your company have valuable byproducts?
by Nick Petri