Product

Product
Freemium Can Work at Any Stage of Growth if Anchored to Value
I’ve been a part of building freemium strategies at three companies: Pure Chat (seed round), Profitwell (bootstrapped) and Pluralsight (Nasdaq:…
by Lindsay Bayuk
Product
Why PMs Should Carry a Sales Quota
The way we buy products has fundamentally changed. It’s not enough to just see a SaaS product before buying, we…
by Jonathan Kim
Product
Malwarebytes’ Elena Verna on Growth Hacking in the PLG Era [Podcast]
You’ve seen the growing trend of Growth teams and Growth leaders, but what does that actually mean? Elena Verna, the…
by Blake Bartlett
Product
Can’t We Do Better Than NPS?
Why you should think of NPS as a thermometer, not a diagnostic tool.
by Kyle Poyar
Product
How SendGrid Prioritizes Core Product Improvements [Podcast]
Scott Williamson, VP of Product at SendGrid (recently acquired by Twilio), is no stranger to utilizing a product to drive…
by Blake Bartlett
Product
Product, Pricing, Marketing, and Data: Essential Building Blocks for SaaS Success
I have always enjoyed the hands-on aspect of product development. You might say I was a geek before being a…
by Wendy Schott
Product
Insights from Trello: How to Keep Your Product Simple While Driving Value [Podcast]
Justin Gallagher, Head of Product Management at Trello, is no stranger to building a simple, yet extremely valuable, product for…
by Blake Bartlett
Product
How Calendly Built Virality Into Their Product to Achieve Rapid Growth [Podcast]
Welcome to Season 5 of the BUILD podcast! Today’s episode is all about virality. In this episode, we’ll hear from…
by Blake Bartlett
Product
Should You Raise Prices When Your Costs Go Up?
The knee jerk reaction to an increase in costs is often a price increase. Some years ago, I was sitting…
by Steven Forth