What is product led growth? Blake Bartlett explains the latest to-go-market strategy, how we got here and why the end user is now the most
University of Southern California
Bachelor of Business Administration
Q2eBanking (NYSE: QTWO)
VSS Monitoring (acq. by Danaher)
Wayfair (NYSE: W)
Blake focuses on application software, and has led the firm’s investments in Expensify, Pantheon and Logikcull. Prior to OpenView, he was an investor at Battery Ventures, where he helped lead investments in companies like Optimizely, Glassdoor, Sprinklr, Wayfair (NYSE:W) and Q2 Holdings (NYSE:QTWO).
Years working with software companies has taught me that focus matters. You can’t be all things to all people.
Blake was born and raised in San Diego, which means he left America’s best weather for some of America’s worst weather in Boston.
Hiten Shah is the mastermind behind Crazy Egg, Product Habits & FYI. He and his team pioneered heat maps
Jeff Weiser hasn’t exactly followed a traditional path to get to CMO, but his background in strategy and analytics
Kelly Watkins has consistently been at the heart of marketing within PLG companies – first at GitHub as the
This may sound strange, but more often than not, Appcues’ biggest competition is actually nothing. Most companies don’t have