Metrics & Benchmarks

Finance & Operations
5 Keys to Simple, Effective Feedback Surveys

How do you create simple, effective surveys that stakeholders don’t ignore, delete, or wish they could set on fire?

by Megan McNeill
Marketing
Mastering the Economic Model: Understanding the Real Cost of Customer Acquisition
For many early stage enterprise software companies, the cost of customer acquisition and service is a real, knotty problem that...
by Tien-Anh Nguyen
Market Research
Revenue Retention Analysis: How to Measure SaaS ROI

You’re constantly looking for opportunities to improve your business, but without proper revenue retention analysis it can be difficult to determine what’s working and what’s not.

by Tien-Anh Nguyen
Finance & Operations
How to Use Your Economic Model to Increase Profitability and Cut-down on Costs

By analyzing your economic model you can determine the drivers impacting your performance and then move to improving productivity.

by Tien-Anh Nguyen
Finance & Operations
The Importance of Developing Your Company's Economic Model

An economic model is critical to isolating and analyzing the core drivers of your company’s financial performance.

by Tien-Anh Nguyen
Marketing
Defining Successful Outcomes
This is a part of a series that was cre­at­ed to help you get the prac­tice of out­bound prospect­ing built...
by Devon McDonald
Sales
What You Can Expect in an Outbound Program
This is a part of a series that was cre­at­ed to help you get the prac­tice of out­bound prospect­ing built...
by Devon McDonald
Sales
Are you Tracking the Right Metrics in your Outbound Program?
This is a part of a series that was cre­at­ed to help you get the prac­tice of out­bound prospect­ing built...
by Devon McDonald
Marketing
How to Set Goals for your Blogging Program

Metrics are extremely helpful for accurately setting measurable goals of the effort as well as helping to track performance and gain insights that will help you improve your blogging efforts.

by Devon McDonald