Startup Strategy

Startup Strategy
You Are Not Alone
Many Startups are in the Same Content Marketing Boat Content marketing has become an extremely popular strategy for startup marketers…
by Amanda MaksymiwStartup Strategy
Top Social Media Questions of Today’s Small Businesses (Part II)
Last week I wrote about group buying services like Groupon, BuyWithMe and LivingSocial for small businesses and about some common…
by Faria RahmanStartup Strategy
Most CEOs Prize Growth, But Other Priorities Vary… What Do You Think?
There was an article in this Monday’s WSJ by Joe Light titled “Most CEOs Prize Growth, But Other Priorities Vary”…
by George RobertsStartup Strategy
High-tech Sandler Selling System Training
This afternoon I am headed to a Sandler Training course in Philadelphia with the sales team from Kareo, one of…
by OpenViewStartup Strategy
Want to be better at Sales? Understand your own buying behavior
I have been involved in sales for most of my life. I work with our expansion stage portfolio companies’ management…
by Brian ZimmermanStartup Strategy
Invest like Mark Cuban — win like the Celtics
I’m a fan of Mark Cuban, from his early days of success at AudioNet (later Broadcast.com), his love and enthusiasm…
by Peter ZottoStartup Strategy
How Much Does Industry Experience Matter? Part 2
What does industry experience even mean these days anyway? Are we supposed to interpret this term narrowly or broadly? For…
by Victor MahillonStartup Strategy
The 10 Rules for Marketers (that most marketers are breaking)!
Many marketers get stuck in the new shiny object (e.g., content marketing, social media, free products) and tend to lose…
by Scott Maxwell
Startup Strategy
Looking For Some Quick Viral Buzz?
Squadhelp may have your answer! The Chicago based company provides a unique offering aimed at helping startups build a viral…
by Kobie Fuller