Startup Strategy

Startup Strategy
I Want Your Feedback on Our New Guide
This week, OpenView published the beta version of it’s new resource, “It Takes a Content Factory! A Guide to Creating…
by Kevin Cain
Startup Strategy
How to Screen Your Salespeople: Conducting an Honest Interview
Learn the best ways to screen your salespeople and develop a true understanding of their skills and potential fit.
by OpenView
Startup Strategy
Should Companies Force Employees to Use Their Vacation Days?
Vacation utilization is reaching dangerous levels. Here are some ideas on how companies can buck this trend by enforcing more innovative vacation policies.
by Brandon Hickie
Startup Strategy
3 Steps for Successfully Extending a Job Offer
Extending a job offer isn't as simple as you may think. Follow these three steps to ensure that you land your dream candidate.
by Katy Smigowski
Startup Strategy
Webinar Recap: The 6 Free Sales Prospecting Tools You Need to Use
Enjoy a recap of the webinar the Sales and Marketing Support team at OpenView Labs hosted with Kyle Porter, CEO of SalesLoft, entitled, "The Top 6 Free Sales Prospecting Tools You Need to Use."
by CeCe Bazar
Startup Strategy
Set Your Content Marketing Team Fantasy Lineup
Looking to set the ideal content marketing team lineup? Take a page from the Fantasy Football playbook.
by Alex Flores
Startup Strategy
The Top 3 Resume Red Flags for Recruiters
Learn what kinds of resume red flags recruiters look for while scoping out potential candidates.
by Meghan Maher
Startup Strategy
How Much Clarity Do You Have in Your Segmentation Strategy?
A list of questions to help you achieve greater clarity during your customer segmentation strategy development.
by Tien-Anh Nguyen
Startup Strategy
How Instructure’s Walking Dead MOOC Went Viral
Instructure struck viral marketing gold with their Walking Dead MOOC, and B2B marketers can all learn something from the campaign's success.
by Nick Petri