Startup Strategy
Does your workforce need an introverted leader?
As an expansion stage software company CEO, have you ever thought about how introverted or extroverted your employees are, and...
by Faria Rahman
Startup Strategy
The best free software to get your start-up business going
Last week, I came across an article on Entrepreneur.com that had a great list of free and open source software...
by Faria Rahman
Customer Success
How is 2011 Looking for Market Research?
Mostly because of the dreary economy, 2010 was not an easy year for the market research industry. Will 2011 provide...
by Faria Rahman
Startup Strategy
How to Improve your Survey Design
When devising a marketing strategy, redesigning a sales process, introducing a new product into the market, or segmenting a market,...
by Faria Rahman
Market Research
How is 2011 looking for market research?
In light of the economy, 2010 was not an easy year for the market research industry. There was a focus...
by Faria Rahman
HR & Leadership
3 Great Ways to Evaluate Your Product Marketing Manager
Start-up and expansion stage software companies hire Product Marketing Managers for a reason. At that point in their development, deriving...
by Faria Rahman
Product
How to Sell Against Free Software
In some market segments, a software company’s biggest competition isn’t a particular company or product at all, it’s a concept....
by Faria Rahman