Search Results for: “channel sales

Sales
Channel Sales for SaaS: What It Is, When it Works, and How to Build Your Own
Some of the most successful and influential SaaS companies include channel sales in their go-to-market strategy. Brands including HubSpot, Atlassian,...
by Liz Cain
Indirect Sales
The Complete Guide to Channel Sales & Marketing

Our channel partnerships guide walks you through the stages of leveraging channel sales and marketing to acquire and retain more customers, step by step.

by OpenView
Sales
7 Steps HubSpot Used to Scale Its Channel Sales Program

As of June 2014, HubSpot’s reseller program has produced over 40% of its customers. VP of Sales Pete Caputa shares the company’s playbook for making that happen.

by Peter Caputa
Startup Strategy
Are Channel Sales Dead? (Or Just Grossly Under-Utilized?)

Channel sales models aren’t what they used to be, but for some software companies they are still a very profitable opportunity that shouldn’t be missed.

by Brandon Hickie
Sales
Study Shows Channel Sales Suffer From Lack of Visibility
Results of a recent sales survey show a clear correlation between a lack of information on channel sales and a...
by Contributing Author
Sales
How to Stop Channel Sales Sabotage
Your sales staff may be blindly sabotaging channel sales success. This is usually due to a lack of creative thinking...
by vickilynn
Business Development
Should You Be Building Indirect Sales Channels? [Free Assessment]
When companies consider investing in building and managing indirect sales channels, the hope is typically that aligning with the right...
by Jonathan Crowe
Sales
How to Reduce CAC, Boost Retention, & Increase Sales with Channel Partners
Editor’s note: The following is an excerpt from our new eBook The Complete Guide to Channel Sales & Marketing. The best...
by Jonathan Crowe
Sales
How to Avoid Sales Channel Conflicts

Tips for avoiding sales channel conflict, including pricing and compensation structures, lead registration systems, and assigning territories or segments.

by Jonathan Crowe
Sales
Tighten Sales Partnerships with a Channel Management Program

You would never hire a salesperson without taking the proper onboarding steps. Similarly, you should never bring on a channel manager without properly outlining and implementing a channel management program, first. Here’s how.

by Contributing Author
Startup Strategy
Building Indirect Sales Channels
A CEO recently asked me for my opinion on channel development best practices for his SaaS company. I asked if...
by Firas Raouf
Sales
4 Questions You’re Not Asking During Your Sales Coaching 1:1s (But Probably Should)

When it comes to sales coaching, you don’t get an A for effort. Here are 4 questions you need to be asking to make 1:1s productive every time.

by Brian Trautschold